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Organizational Development in Economic Downturns: Why German Companies Must Shift Their Focus in 2025
The German economy is facing significant challenges. Beyond the headlines about lost access to affordable Russian gas and declining exports, deeper issues are at play: an aging workforce, underinvestment, stalled reforms, and slow productivity growth. Businesses are under pressure to reduce costs to stay competitive, all while dealing with a labor market characterized by skilled worker shortages and evolving employee expectations.
In this complex business landscape, German companies must rethink their organizational development (OD) strategies. This article explores the key OD challenges faced by German businesses in 2025 and provides actionable insights to remain competitive.